Wildflower Outdoor Brings Two Women’s Cycling Events to Utah – Wildflower Pedalfest and Wildflower Trailfest

The Wildflower Pedalfest is a women’s only road bike event in Utah. Photo courtesy Wildflower Outdoor

Wildflower Outdoor is a women’s cycling organization that promotes two women-only events and has a bike club in addition. Wildflower Trailfest, a mountain bike event, will take place at Powder Mountain, Utah on July 13, 2019. Wildflower Pedalfest, a road bike event, will take place in Morgan, Utah on August 17, 2019. We asked Kim Bowsher of Wildflower about the events.

Cycling West: Tell us about Wildflower Outdoor.

Wildflower Outdoor: Wildflower is all about supporting women in the sport of cycling, whether road or trail. We provide a fully supported ride experience that is catered for women from start to finish. Our weekly rides, through the club, and our clinics and training programs in partnership with REI, Bingham Cyclery, WomenMTB, and AndShesDopeToo are all built to create a tribe of confident and proud women riders.

CW: How did you get involved?

Wildflower: Kim, I first became involved with Wildflower when I rode Trailfest a few years ago. It was my first trail event and I just fell in love with what this organization was doing. When the opportunity came up to continue this legacy, my husband and I both felt that Wildflower was too important to not continue and that it was a project we could take on and nurture together.

CW: What sort of environment for participants are you trying to create?

Wildflower: Tribe. That’s a big word for us. We want women to feel that they are truly a part of something special. It’s a pampered experience full of care and love for these women.

CW: Tell us about Wildflower Trailfest. What is the riding like?

Wildflower: It’s a gorgeous route, up at Powder, great options for our beginner riders and also that longer, more technical option for more experienced riders. The scenery is absolutely stunning and at this point in the year just loaded with wildflowers, which is fitting for Wildflower. Route options are 6 to 13 miles.

CW: Tell us about Wildflower Pedalfest.

Wildflower: Pedalfest is in its eighth year and we are so excited for how much the ride has grown! We are on a detour this year because UDOT has a major construction project up Big Mountain but we’ve worked with them and all the agencies to ensure we have a really great detour option that’s safe and still in alignment with the experience Wildflower legacy riders have come to rely on. Route options are 18 to 65 miles, all noncompetitive unless you opt in for our hill climb competition!

CW: Is there anything else that you would like to add?

Wildflower: All that’s missing is you! We have retreat options for anyone wanting to stay the night before the ride and so many fun experiences all season long – follow us on social for group training rides and more!

Event Details:

July 13 — Wildflower Trailfest, Powder Mountain, UT, A non-competitive, women only  mountain bike  ride. All ages and levels welcome. Come join us for a day of fun on Powder Mountain! Kim Bowsher, 801-610-9422, [email protected], wildfloweroutdoor.com

August 17 — Wildflower Pedalfest, Morgan, UT, A non-competitive, women only  road bike  ride. All ages and levels welcome. The 65 mile course option has a timed hill climb with prizes. Kim Bowsher, 801-610-9422, [email protected], wildfloweroutdoor.com


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